The Austrian company BWT remains the sponsor of Aston Martin’s F1 team this year as well, although it was expected that this would not happen due to the change of the main color of the car from pink to dark green and the new main sponsor Cognizant.
After buying a 20% stake in Aston Martin, team owner Lawrence Stroll was given the opportunity to rename the Racing Point team on behalf of the famous British brand, which will return to F1 this year for the first time since 1960.
It also means the return of the traditional dark green racing color that will dominate this year’s Aston Martin F1 cars, which is not in line with the current main sponsor of the BWT team with which they have been collaborating since 2017.
On the eve of the 2017 F1 season, BWT became the main sponsor of Force India, one of the previous iterations of today’s Aston Martin, as the team agreed to paint the car pink after being rejected by Mercedes due to that request.
The collaboration with BWT continued under the name Racing Point in 2018 and although the team named Aston Martin found a new main sponsor Cognizant BWT will remain as one of the sponsors.
“While the color and feel of the new team we will unveil on Wednesday March 3 will be very different, with a whole new base color, today’s news confirms that the BWT brand’s subtle labels will remain part of Aston Martin Cognizant Formula One Team’s brand new visual identity,” says the team in their statement.
BWT CEO Andreas Weissenbacher added that he is proud that BWT will continue to support this team.
“I am proud that we will continue to support this wonderful group of people and start a new chapter with Aston Martin’s return to F1,” he said.
“After seeing that the team had a great F1 season in 2020, we believe the years ahead are full of great promises and we want to continue to support the team on its way to the top of the standings.”