The Haas F1 Team has shown a new visual identity for the 2021 F1 season that is completely different from all previous ones with a predominantly white surfaces and a new sponsor Uralkali while the new car will only show up at pre-season tests in Bahrain.
After making their Formula 1 debut in 2016 with a gray car and later using dark gray or black as a base for the Haas logos, for this season the team has significantly changed the color combination and added red and blue on a white background.
The new sponsor is Uralkali, the world’s largest producer of potassium fertilizers owned by Dmitry Mazepin, the father of their new driver for 2021 Nikita Mazepin, and the other driver is Mick Schumacher, who became a Formula 2 champion in 2020.
“We are thrilled to welcome Uralkali as the main partner of the Haas F1 Team,” said team owner Gene Haas.
“We look forward to introducing their brand throughout the season. We hope to get back into the fight for points in some races.”
“We’ve had two tough seasons, but we’re looking at the bigger picture, especially 2022 and the new rules.”
Haas finished ninth in the constructors ’standings in the last two seasons, and while they scored 28 points in 2019, last year they scored just three points thanks to a reduced power from the Ferrari power unit.