Mercedes F1 team boss and co-owner Toto Wolff says it’s natural to get used to success, but that his team shows no signs of satiety and is just as passionate and hungry as he was in 2013 when he joined the team.

Mercedes won a record seventh consecutive drivers’ and constructors’ title last year and are top favorites to win both 2021 titles as rules have not changed significantly and teams must use last year’s chassis to cut costs.

The team spent the winter looking for new solutions in search of performance, and the collective effort of the whole team resulted in a new F1 W12 to be ready for pre-season testing in Bahrain on March 12 – 14.

The Mercedes-AMG F1 W12 E Performance is presented today in the brand-new Race Bays at their Brackley technical centre, officially opening a cutting-edge facility that has been created over the past 18 months.

The factories have been a hive of activity over the winter, as team members searched for new solutions, opportunities and improvements in their hunt for performance. Long days, late nights, tough decisions and intense deadlines – the combined and collective effort of every member of the team, coming together to ensure W12 is ready to hit the track on schedule.

“Every year we reset our focus and define the right objectives,” said Toto Wolff.

“That may sound simple but it’s damn hard and is probably why there are no sports teams out there with seven consecutive titles. So many things can happen and it’s very natural to get used to success, and therefore not fight as hard for it.”

“But this team has not shown any of that. I see the same fire, hunger and passion now as I did the first time I walked through the doors in 2013. Every season presents a new challenge and therefore, a new goal for us to achieve.”

“2021 brings changes to the regulations, which could impact our competitiveness, plus the cost cap and working on the major rule changes of 2022. These challenges excite us.”

The team’s 2021 challenger is named Mercedes-AMG F1 W12 E Performance and is first Mercedes F1 car to use the ‘E PERFORMANCE’ designation, signifying their closer alignment to the Mercedes-AMG performance division in the future.

‘E PERFORMANCE’ is the new technology label that will be used in product names and badges on all forthcoming Mercedes-AMG performance hybrid cars – which feature direct cascade technology from F1 and, in particular, the work of Mercedes AMG High Performance Powertrains in Brixworth.

2021 Mercedes F1 W12 studio photo front Photo Mercedes AMG Petronas Twitter

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